Tagged / how to

The Art Of Art Directing A Photoshoot

The Art of Art Direction

During the course of several photoshoots I started to compile a few basic rules behind the confusing and misunderstood role of an Art Director. I write them knowing I have not always followed them, in […]

Praying For Rain

Photoshoot Part 7: Praying For Rain

Something doesn’t feel wrong. Which feels wrong. There’s too much sun, the talent look like they stepped straight out of the storyboard, the photographer is taking stunning shots, the location is more beautiful than expected. […]

Photoshoot Part 2: Melbourne Hotel

Stylish, sophisticated, superficial. I’ve been waiting for years to find the words to describe myself … and now I have them. More appropriately, the first two apply to Crown Metropol, the gorgeous boutique Melbourne Hotel […]